The world’s largest source of Advertising Information Services
for over 35 years
Nielsen Media Research provides the most comprehensive information
available across all media platforms, matching creative execution
to expenditure, volume and demographics.
Our unique services allow clients to interrogate competitive activity
from over 3,000 media channels.
- TV
- National Press
- Regional Press
- Business Press
- Consumer Press
- Consumer Direct Mail
- Door Drops
- Business-to-Business Direct Mail
- Radio
- Outdoor
- Internet
- Cinema
How can Nielsen Media Research help grow your business?
Ensure share of voice in a cluttered advertising marketplace
- Nielsen Media Research products will help you to formulate and
justify marketing spend by allowing you to analyse your competitors
position and expenditure. The information available will show
you where and when they advertise, key targets and share of voice
across all media platforms.
Measure market potential
- Nielsen Media Research can help you to identify growth sectors
for potential product launches. You will be able to size the existing
market and make informed decisions. You will be able to generate
lead lists for prospecting from our database of more than 450,000
companies. Recruitment data also shows you which skills are in
demand and is a leading market indicator.
Tracking Competitive Communication
- Alerts show you new creatives which are automatically emailed
to you whenever and wherever you want them.
Minimise the risk
- Nielsen Media Research is entirely independent and provides
an objective view of your market. Historical trends provide insight
to enable you to better predict the future
Recruiting
- The recruitment database gives you access to thousands of job
advertisements where you can analyse salaries advertised by skills,
qualifications, sector, region and even company.
www.nielsenmedia.co.uk
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