In striving to increase
the effectiveness of direct marketing, it’s important
that you understand where you perform against your competitors.
tank! does this
and more because we put equal emphasis on measurement as well
as a desire to increase overall performance.
This is why we believe benchmarking with tank!
is a ‘must have’ for any company wanting to improve
their direct marketing – and here are some more reasons
why:
- It provides benchmarking information which is updated
4 times a year.
- It provides access to ‘best working practices’
in the industry.
- It invites you to up to 4 benchmarking forums per annum.
- It provides access to top industry figures – sharing
their case studies and experiences
- It provides informal opportunities to network with industry
peers.
- It provides access to other tank!
groups such as Financial Promotions, E-Marketing, Data Forum
and BtoB Forum.
In addition:
- We are supported by Nielson Media Research – the
UK leading supplier of competitor direct marketing information.
For details on how to join and be part of this valuable industry
forum click here |
